Jesta Digital

Friday, September 2, 2011

Bitbop Germany Launches On-Demand Mobile Video Service at the International Consumer Electronics Fair

Subscription service delivers commercial-free TV content on-demand to personal computers, tablets and mobile devices
VP of Marketing Reid Genauer to present Bitbop Germany at the IFA-Media Week “Content Crossroads: Intersection of TV, Time and Me” panel

International Consumer Electronics Fair, Berlin, Germany, September 2, 2011- Jesta Digital, a leading global provider of next generation entertainment content and services for the digital consumer, today announced the official launch of Bitbop Germany www.bitbop.de at the International Consumer Electronics Fair (IFA) in Berlin. With access to over 3,000 world-class German and American TV programs, consumers can now experience high-quality, commercial-free mobile entertainment across numerous devices and all major operating systems including Apple iPhone and iPad IOS, Android, and via the Internet.
Chris Hoerenz, Chief Marketing Officer, Jesta Digital said: “The convergence of TV, the Web, smartphones and tablets has long been a topic of discussion at IFA and we are excited to announce the launch of Bitbop Germany here today. Consumers now expect to watch their favorite programs when they want and where they want on the device of their choice. Bitbop Germany answers that demand with a fairly priced, high-quality mobile entertainment service that finally gives consumers the ability to stream and download television programs across a variety of devices.”
Following its successful beta launch in May, Bitbop Germany now offers a wide selection of great programming from over 15 networks including ProSieben Group, HBO, ARD Video, ZDF Enterprises and MTV Networks Germany. Subscribers can download or stream popular shows like “Stromberg," Sony Pictures’ “Damages,” “Breaking Bad” and “The Tudors,” “Anna und die Liebe“ and “Die Wochenshow”and HBO’s “Sex in the City,” “The Sopranos” and “Entourage.” Exclusive to Bitbop Germany, “Entourage” will be available to subscribers in its original English version. Bitbop Germany will continually expand its TV program offerings and plans to offer movies in the future.
Presenting Bitbop Germany at the IFA-Media Week, Reid Genauer, VP Marketing said: “We are proud to work with this great group of content providers and to help define the new and diverse ways that popular entertainment can be viewed and enjoyed. Bitbop Germany gives consumers the ability to create a fully customized TV viewing experience. By combining intuitive content discovery tools with the flexibility of watching from home or on the go, the service meets the demands of today’s digital entertainment consumer. “
Consumers can connect to Bitbop Germany via the Internet or any cellular service instantly over 3G or Wi-Fi via tablet, web and mobile. The service is available for free for a 14 day period or consumers can subscribe on a monthly basis for € 9.99 per month for unlimited access to all TV content. Launched in the U.S. in August 2010, Bitbop U.S. has been named by PC World as one of their ‘101 Best Mobile Apps’ and among their list of ’12 Best BlackBerry Apps.’ The U.S. service is available on the Blackberry, Android and Windows Phone 7 platforms.
Bitbop Germany will be presented at IFA-Media Week by VP of Marketing Reid Genauer at the “Content Crossroads: Intersection of TV, Time and Me” panel on Monday, September 5th at 2 p.m. in Hall 6 of the ICC Berlin. Bitbop Germany will also host the Bitbop lounge at Media Week’s MEDIA NIGHT that will take place at the gala party at the Chancellor’s Office beginning at 8:30 p.m. For more information go to http://www.medienwoche.de/2011/neues-fernsehen-broadcast-broadband-mobile and http://www.medienwoche.de/item/2011/reid-genauer


About Bitbop Germany (www.bitbop.de)
Bitbop Germany is the first wireless subscription service to deliver on-demand commercial-free television and films to personal computers, tablets and smartphones. Using state-of-the-art technology, Bitbop connects consumers via the web or from any 3G wireless network so they are able to watch the shows they love from home or on the go from their smartphones. For €9.99/month, subscribers have unlimited access to a wide range of top-notch content available for instant streaming or download to mobile devices and tablets in the highest quality resolution available.


About Jesta Digital
Jesta Digital is a leading global provider of next generation entertainment content and services for the digital consumer. A proven innovator for over 10 years, the company continues to develop and introduce exciting new products that deliver a seamless entertainment experience via web or wireless connection on a broad range of devices. Jesta Digital is home to such well-known, established brands as Jamba, Jamster, iLove and Mobizzo and to Bitbop, the groundbreaking, commercial-free wireless subscription service for TV and movies delivered on-demand to smartphones in the U.S. and across web, tablet and mobile devices in Germany. With principal offices in Berlin, Los Angeles and New York City and operations throughout the world, Jesta Digital is one of the largest companies in the digital entertainment sector delivering compelling products and services to millions of consumers at home and on the go. Jesta Digital is a wholly owned subsidiary of Jesta Group, a diversified company with holdings in real estate, manufacturing, technology and aviation.

Follow us on Twitter at Bitbop_de and on Facebook at http://www.Facebook.com/BitbopDeutschland

Media Contacts:
Germany: Julia Hornberg, julia.hornberg@jestadigital.com, + 49 30 69 538 120
Gerd Koslowski, g.koslowski@valuescommunication.com, Tel: +49 (0)160 53 72 849

USA: Paula Batson, paula.batson@jestadigital.com, 917 873-8294